Corean Reynold was recently appointed the Director of Nightlife Economy for the City of Boston, where she brings a wealth of experience and a passion for fostering an equitable and thriving nightlife ecosystem.
10/04/2023
6:00pm - 7:30pm
Roundhead Brewing Company
Don’t miss our upcoming Government Affairs Forum with Massachusetts State Treasurer Deborah B. Goldberg. Register now!
10/11/2023
9:45am - 11:00am
Bank of America
Learn about new ways of utilizing the professional apprenticeship model to create diverse, sustainable, and scalable talent pipelines.
10/12/2023
10:00am - 11:30am
Edenred
Designed for mid-level managers and supervisors, this new certificate program addresses workplace well-being through unique, innovative, and actionable methods.
Join our Transformational DEI Certificate! Our comprehensive learning & development offerings are designed to connect and grow strong leaders who lead both inside and out of the office.
Our Women’s Leadership Program enables you to take your leadership to the next level by arming you with the most in-demand leadership toolkit.
Our Boston’s Future Leaders (BFL) program provides emerging leaders with a socially conscious and civically engaged leadership toolkit, as well as the opportunity to apply their knowledge through experiential assignments.
Our Economic Inclusion Committee provides strategic support around research, policies, and programs that are focused on building equal opportunity.
We are developing an ecosystem of corporations and partners with the influence and buying power to transform economic inclusion for minority business enterprises (MBEs).
The Fierce Urgency of Now Festival brings Boston’s diverse young professionals together with business leaders, organizations and their peers to build connection, advance careers and ignite positive change.
09/12/2023 -
09/16/2023
Greater Boston
City Awake empowers young professionals in a variety of ways that encourages these rising leaders to stay invested in the region’s future success.
BIMA (the Boston Interactive Media Association) serves a vibrant community of like-minded professionals from agencies, brands, publishers, and ad-tech companies with business interests in the New England market.
For nearly 30 years, the Chamber’s Women’s Network has connected female professionals of all background and career levels. Today, our Women’s Network is the largest in New England, strengthening the professional networks of women each year.
The Massachusetts Apprentice Network convenes employers, training providers, and talent sources interested in developing and implementing apprenticeship programs in occupations across industries and statewide in fields such as tech, advanced manufacturing, healthcare, financial services, and more.
We support small business through public policy initiatives, events designed to connect small businesses in Greater Boston to their peers and established business leaders, professional development offerings, and free small business advising.
Explore our mission and values to better understand how we are leading the business community forward.
Our member directory is your resource to discover, connect, and engage with Boston’s businesses from every industry and sector.
In this webinar, we’ll dive into some of the key strategies brands and agencies see most relevant to effectively reach consumers and drive results this holiday season.
The COVID-19 global pandemic has had a dramatic impact on businesses and consumers like nothing we have ever seen before. In particular, consumer shopping and purchase behaviors have shifted as consumers are tailoring shopping habits dramatically related to not only when and where they shop, but also how they shop altogether.
While consumer behaviors will no doubt continue to shift over the coming months, one thing that will surely remain consistent is the average American’s relentless spirit and love for the holidays. As we look toward a holiday season which will look different than years past, a top priority for brands and agencies alike will be how to better understand and anticipate their consumers wants and needs this holiday season – and even more importantly – how to execute these strategies to make the 2020 holiday shopping season a success.
Join InMarket and BIMA for this FutureX webinar where we’ll dive into some of the key strategies brands and agencies see most relevant to effectively reach consumers and drive results this holiday season.
The InMarket Difference – InSight in True Consumer Behavior and Intent
In this webinar, InMarket will provide insight into when and how consumers are planning to shop this holiday season, including the different channels they plan to leverage to make the most of this unprecedented holiday season. InMarket surveyed a sample of over 2,000 app users in September 2020 to understand holiday purchase intent across different consumer demographics and locations.
In addition, with their first party location data across 50M verified, unique monthly active users, InMarket also analyzed historical foot traffic trends from the 2019 holiday season, as well as how consumer foot traffic has impacted key holiday shopping throughout the pandemic to get a better understanding of real-world consumer foot traffic trends align, and often predict, true purchase intent.
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FutureX is a curated program, powered by MITX & BIMA, that unites marketing and media professionals with industry titans and quiet giants in content-rich, knowledge-sharing environments.
Never miss a FutureX event – subscribe now to receive updates on FutureX or other MITX events.
SPONSORED BY:
Luz Arregoces
Director of Programs
[email protected]617-557-7345
Senior Director, Engagement, Rue La La FEATURED SPEAKER
Sr. Regional Sales Manager, InMarket FEATURED SPEAKER
VP of Search, Cogniscient Media FEATURED SPEAKER
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