Join the Massachusetts Apprentice Network for a virtual panel discussion exploring how employers are leveraging the power of apprenticeships.
03/26/2025
2:00pm - 3:00pm
Virtual
Join us for the first BIMA thought leadership event of the year, featuring industry experts on TikTok's future and YouTube Shorts.
03/27/2025
5:30pm - 7:30pm
Digitas
Join us to hear from two influential leaders as they discuss how the Commonwealth can lead the AI Revolution.
04/02/2025
9:30am - 11:00am
Slalom Consulting
Go deeper than basic DEI training to achieve higher productivity, satisfaction, and revenue growth with our new corporate workshop.
This program is in redevelopment. Click this page for DEI resources.
Our Women’s Leadership Program enables you to take your leadership to the next level by arming you with the most in-demand leadership toolkit.
Our Boston’s Future Leaders (BFL) program provides emerging leaders with a socially conscious and civically engaged leadership toolkit, as well as the opportunity to apply their knowledge through experiential assignments.
City Awake empowers young professionals in a variety of ways that encourages these rising leaders to stay invested in the region’s future success.
We are developing an ecosystem of corporations and partners with the influence and buying power to transform economic inclusion for minority business enterprises (MBEs).
This event offers buyers and diverse businesses an opportunity to explore the challenges MBEs face and the benefits of partnering with them.
03/24/2025
4:00pm - 5:30pm
The Urban Grape
Small businesses are the backbone of the Boston economy. Learn more about the resources available through the Chamber.
BIMA (the Boston Interactive Media Association) serves a vibrant community of like-minded professionals from agencies, brands, publishers, and ad-tech companies with business interests in the New England market.
For over 30 years, the Chamber’s Women’s Network has connected female professionals of all background and career levels. Today, our Women’s Network is the largest in New England, strengthening the professional networks of women each year.
The Massachusetts Apprentice Network convenes employers, training providers, and talent sources interested in developing and implementing apprenticeship programs in occupations across industries and statewide in fields such as tech, advanced manufacturing, healthcare, financial services, and more.
Explore our mission and values to better understand how we are leading the business community forward.
Our member directory is your resource to discover, connect, and engage with Boston’s businesses from every industry and sector.
In this webinar, we’ll dive into some of the key strategies brands and agencies see most relevant to effectively reach consumers and drive results this holiday season.
The COVID-19 global pandemic has had a dramatic impact on businesses and consumers like nothing we have ever seen before. In particular, consumer shopping and purchase behaviors have shifted as consumers are tailoring shopping habits dramatically related to not only when and where they shop, but also how they shop altogether.
While consumer behaviors will no doubt continue to shift over the coming months, one thing that will surely remain consistent is the average American’s relentless spirit and love for the holidays. As we look toward a holiday season which will look different than years past, a top priority for brands and agencies alike will be how to better understand and anticipate their consumers wants and needs this holiday season – and even more importantly – how to execute these strategies to make the 2020 holiday shopping season a success.
Join InMarket and BIMA for this FutureX webinar where we’ll dive into some of the key strategies brands and agencies see most relevant to effectively reach consumers and drive results this holiday season.
The InMarket Difference – InSight in True Consumer Behavior and Intent
In this webinar, InMarket will provide insight into when and how consumers are planning to shop this holiday season, including the different channels they plan to leverage to make the most of this unprecedented holiday season. InMarket surveyed a sample of over 2,000 app users in September 2020 to understand holiday purchase intent across different consumer demographics and locations.
In addition, with their first party location data across 50M verified, unique monthly active users, InMarket also analyzed historical foot traffic trends from the 2019 holiday season, as well as how consumer foot traffic has impacted key holiday shopping throughout the pandemic to get a better understanding of real-world consumer foot traffic trends align, and often predict, true purchase intent.
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FutureX is a curated program, powered by MITX & BIMA, that unites marketing and media professionals with industry titans and quiet giants in content-rich, knowledge-sharing environments.
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SPONSORED BY:
Luz Arregoces
Director of Programs
[email protected]617-557-7345
Senior Director, Engagement, Rue La La FEATURED SPEAKER
Sr. Regional Sales Manager, InMarket FEATURED SPEAKER
VP of Search, Cogniscient Media FEATURED SPEAKER
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