Kate Reichenbach
Vice President and General Manager, Europe Mobility, Wex
Kate Reichenbach is a global leader in growth and digital strategy, AI innovation, and business transformation. As Vice President & General Manager, Europe Mobility…Read more Kate Reichenbach is a global leader in growth and digital strategy, AI innovation, and business transformation. As Vice President & General Manager, Europe Mobility at WEX, she is responsible for driving growth, GTM strategies, customer retention, and market expansion across the region. She oversees sales, marketing, and account management strategy, key partnerships, and product innovation to enhance WEX’s competitive position.
Previously, she led AI strategy, digital transformation, and enterprise innovation at WEX, overseeing the company’s Digital Center of Excellence and aligning product, technology, and commercial teams to accelerate growth. She has a proven track record of scaling businesses, optimizing operations, and leveraging AI to unlock new revenue streams.
Prior to WEX, she held leadership roles at The Rockport Company, Monitor Deloitte, and Bank of America, where she built high-performing teams and delivered impactful growth strategies across multiple industries and global markets.
Kate holds an MBA from Duke University’s Fuqua School of Business and a B.A. from Davidson College. She has lived and worked across the U.S., Canada, U.K., South Africa, and China. She is passionate about driving commercial success through AI and digital transformation, while building strong customer relationships and shaping the future of mobility solutions.